The Ludwig Standard drums were introduced in ’68 to compete with the lower value import drums made overseas. The unique thing about Ludwig Standard drums is that its shell was the exact mold found in all classic shells of that time. Consumers were getting quality grade shells offering the Ludwig signature sound. However, the standard series used less expensive hardware cutting the overhead cost. Standard series drums had most essentials belonging to a drum outfit distinctly unique to this line. Everything from utility hardware, shell hardware, finishes and badges. Standard drums were also the first to feature the Granitone sound enhancement coating on the inside of the shell. Standard drums debuted with 3 different configuration styles and 15 finishes.
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